Why InternetCaseStudy.com?

Yesterday I launched this project and today I’m writing my first post. My goal of taking daily action is forcing me to just write instead of planning, researching, tweaking, or doing any other task that isn’t clearly a step in the right direction.

My Objective

I started this site as a first step toward my goal of making money on the Internet. I want to supplement and ultimately replace my current income. I’m not an internet marketer (or a marketer of any kind). I have some technical background and want to jump on the “make money on the internet” bandwagon. So this site is the running dialog of how I get there. My goal is to try new things, track how well it works, and document everything. Ultimately I want to create a blueprint for others who have heard a lot of hype but don’t know where to start.

Once I get this site off the ground, and load all the content swirling around in my mind, I’ll use my own blueprint to start a site in an actual (non-internet-marketing) niche. And I’ll document the results on InternetCaseStudy. Wash, rinse, repeat.

With that being said, here is the summary of what I’ve done so far.

10/29 - Actions Completed:
- purchase domain on godaddy.com, point to hosting nameservers (created hosting account previously in anticipation of this step)
- log into hosting account: set up email and test it; get my ftp info
- Download a WordPress Guide and read it
- Install Wordpress
- Sit back and admire my clean, shiny new site

Basic Wordpress Installation

Basic Wordpress Installation

Total time spent doing these tasks was about 2 hours.

Completing these actions depended on doing some research, but I stayed very focused on doing a minimum amount of research so I could spend more time taking action.

Thoughts on Site Design

Content is King, right? I could spend several hours, days, or even months (and hundreds of dollars) working on a design, but it won’t count as action toward my goal (making money on the internet). So I’m sticking with the “out of the box” WordPress design for now and I’ll tweak it as I go.

That’s all for now. Tomorrow I will provide some context by writing a little bit about my background and influences. Questions and topic ideas are welcome.

Have an action-packed day!

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